Ilia Beauty is a brand of makeup and skincare that I’ve been investigating lately. I really love their concept of delivering clean beauty with high-impact colors. Their products have been hitting Instagram and so far, I’ve only heard and seen really good things about their stuff.
I was particularly interested in their clean eyeshadow palettes because I really love the cohesiveness of the colors in each of the compacts even though so far, they’ve only released two eyeshadow palettes which cater to those with warm or cool skin undertones. Also, clean eyeshadows are very important especially for those who tend to react or are sensitive to non-clean ones. However, most of the clean eyeshadows I’ve tried in the past tend to lack good pigments and staying power.
These Ilia eyeshadows are talc-free, sulfate-free, SLS/SLES-free, paraben-free, formaldehyde-free, cruelty-free, etc. Also, they are vegan and their packaging is recyclable. The texture of each shade is quite velvety because it contains Jojoba Seed oil. Each compact contains six shades that are a mixture of nude and neutral tones together with deeply pigmented colors, while the finishes are a mix of mattes to mildly shimmery ones.
The Necessary Eyeshadow Palette (0.05 oz: 38 USD)
Cool Nude – This may be made for those with cool skin undertones, but anyone with neutral or warm undertone can pull this off as well.
Warm Nude – The shades of these remind me a lot of Urban Decay’s Naked Heat, but with cleaner ingredients.
I definitely think that these Ilia eyeshadows are not your typical basic neutral eyeshadows. They may be on the neutral side but their colors are definitely dramatic and highly-pigmented. Their lasting power is really good considering that they’re made of clean ingredients, and on top of that, there is no fallout. So far, I’m very impressed with these.
I happen to have a sample of Ilia’s Liquid Light Serum Highlighter in Nova (0.5 oz: 42 USD) which is a soft gold shimmer. There is a lot of buzz about this gel highlighter lately and that’s because this highlighter is really wonderful and totally versatile. The consistency of this is actually quite creamy, thus, making this very easy to blend on the skin. There are a lot of ways you can use this highlighter. First, you can use this as a basic all-around highlighter where you can highlight the high-points of your face. Second, you can mix this with your favorite foundation and customize your glow. Third, you can use this as a lid topper, and last but not the least, you can use this on the collarbone, shoulder, and everywhere on the upper body for maximum highlighting effect. What I also love about this highlighter is its lasting power and its good adherence to the skin which can pretty much last the whole day. On top of that, this highlighter is also made of clean ingredients.
The Ilia brand of beauty and skincare has very good high-quality products that don’t compromise color impact and saturation while being made of clean and natural ingredients. I find this brand to be very promising and I hope they will keep making more exciting clean beauty and skincare products soon.
Have you tried this brand already? What are your favorite clean beauty brands?
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